Thursday 3 December 2015

June 2010 past essay question

What significance does the continuing development of digital media technology have for media institutions and audiences

Topic: Institution & audience
Aspect: Digital media computers, cameras CGI, Social media, youtube, netflix
Viewpoint: continuing development
Instruction: what significance 

  • includes development of new technology, such as cameras and viral marketing 
  • big 6 companies can afford to use it 

Production
  • Imax cinemas are special as they can project a larger much higher resolution image onto the cinema screen than in usual cinema and because of this increases the viewing quality for the film fan
  • there are now around 700 Imax theatres in 52 different countries around the world


Post production 
  • quality of special effects has allowed for a better quality experience 

distribution
  •  in recent years companies have been introducing an online streaming platform, which gives the viewer the option to purchase the movie and stream or download that film directly to their computer at home

marketing 




There are now around 700 IMAX theatres in 52 different countries around the world.

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